Earn 10% of every engagement you originate — by making one introduction.
You know founders, CEOs, and executives. You don’t need to know what’s wrong inside their companies — that’s the point. Every business has something its dashboard isn’t showing, and Fulcrum has a diagnostic for every company: any size, any industry, any business model, pre-revenue through multi-billion. You make a warm introduction; Ryan does everything else — the discovery call, the scoping, the delivery, and the standard of work your name is attached to.
of the total engagement fee on every signed engagement you originate. Engagements run $5K to $200K+, so a single introduction pays $500 to $20,000+.
on collected revenue. Clients pay in full at signing, so your commission never sits in a receivables queue.
Cost, quota, obligation. No minimums, no exclusivity, no targets. You refer when the fit is real.
1 · You call them first. Before any text or email: a two-minute call. Mention what’s on their plate, say a good word about Ryan — who he is, what he’s done for companies like theirs — and ask if they’re open to an introduction. A CEO who has heard your voice vouch for someone meets that introduction already leaning in. This one step changes everything about the conversation that follows.
2 · Then you connect them. Most partners just start a three-way text between themselves, the CEO, and Ryan — two lines on who they are and what’s on their plate. An email works the same way. Either one, that’s your whole job, and it’s done.
3 · Ryan takes a 30-minute discovery call. No pitch. He’ll say inside that call whether it’s a fit — and he has turned down work before.
4 · Fulcrum scopes and signs. Full payment at signing — no billing drama, no collections limbo.
5 · Ryan delivers. He personally reviews every finding and deliverable before it reaches the client. You stay informed; you never touch the delivery.
6 · You get paid. 10% of the engagement fee, promptly, once the client’s payment is collected.
Every finding is built to survive a CFO, a board, or a buyer’s diligence team. If a prospect isn’t a fit, Ryan says so on the discovery call — your introduction never turns into a bad experience for someone you vouched for. And you never have to be the expert: when a question goes past what you know, “that’s Ryan’s answer, not mine — let me get you thirty minutes with him” is never a loss.
“The numbers look fine but I don’t trust the structure” → the Fragility Diagnostic, the flagship. “Something’s capping us and I can’t name it” → the Leadership Diagnostic. “We might sell in a couple of years” → the Exit Architecture Map. “We need money” → the Capital Architecture Map. “Our board is asking about AI” → the AI Architecture Audit. “I need someone in my corner” → 1:1 Mentoring — no diagnostic required. You never match a person to a product; Ryan does that on the discovery call.
Ready to make your first introduction — or want fifteen minutes to walk through who’s in your network?
EMAIL RYAN BOOK THE PARTNER CONVERSATION →Referral commissions are paid under a signed partnership agreement (Form 1099), calculated as 10% of collected engagement revenue on engagements the partner originates. Commissions are not owed on engagements that do not sign or on revenue not collected. Investment figures are bands, not quotes; final pricing is set by Fulcrum per engagement. This page is informational; all terms are governed by the executed partnership agreement. Client identities and engagement details are confidential.